Be valuable. Be honest. Be humble.
Take calculated, bold, justifiable action.
Understand the mission. Own successes and failures.
Execute and win.
Our Story
The Remnant Agency has grown to become one of the largest independent broadcast advertising agencies in North America, but its roots are in the M&A era of the early 1990s television and radio scene. Co-Founder, David DeFranzo has synthesized value from broadcast for the last 3 decades, and has moved from the operational and capital side of the business to co-found The Remnant Agency, an ad agency that exists to maximize its clients ROI by not tying up ad budgets in high fees and superfluous expenses.
Over 30 years later, The Remnant Agency is the global agency of record for many of the top brands in the world across most traditional marketing channels.
Still, we have not lost focus on the core pillar of our growth and success: deliver value to our customers at every step of the journey through radical honesty, data focused optimizations, and sheer grit.
reputation goes a long way
World class clients demand world class service
As we've done with hundreds of clients along the way, the remnant agency is committed to earning your business and trust by consistently delivering wins and exceeding your KPIs
1M+
tv and radio ads placed
960
campaigns executed and delivered
100+
client accounts
2b+
in revenue generated
The Remnant Agency is your national clearinghouse for all things available in the remnant media universe
With offices distributed across the United States, our team is uniquely positioned and ready to execute local, regional, national, or global ad campaigns with your company.
the remnant agency ethos:
why you should buy remnant ads
Efficiency
Access top tier, premium inventory nationwide at a fraction of the cost. Remnant doesn't mean unwanted, it means unsold. Even the most desired spots in primetime rarely sell out.
Scale
Whether you've plateaued on or topped out your existing marketing channels, adding remnant media into your marketing mix can supercharge your business' growth.
Return on Investment
Remnant ads are a time-tested tool of most of the world's largest brands looking to activate customers and drive response. Business power their ROI goals with massive, efficient media buys.